Dorel
A global market leader, Dorel Juvenile Group is a children’s product development company. Their well-known and strong brands Maxi-Cosi, Safety 1st, Quinny, and Tiny Love are complemented by regional brands such as Cosco, Angel, Bébé Confort, and Infanti. They consistently rank highest in consumer reviews by providing families with dependable products.
My studio, Apple Water Creative, operated as a multifaceted resource for the internal creative team at Dorel. We supported them with design and photographic services for the Safety 1st, Carters, Cosco, and Eddie Bauer brands. We also created social media campaigns featuring a host of photographic assets shot on location and in the studio.
Notable Deliverables:
Brand development
Packaging design
Product development
Paid media and social content
Marketing collateral
Photographic retouching
“Mike is one of the most professional, skilled, and driven designer I've had the pleasure of working with at Yesler. One of Mike's most obvious strengths is his infectious attitude - he brings energy and positivity to every aspect of his job. Even when faced with challenging projects, clients, and timelines - Mike never skips a beat. One of Mike's most surprising strengths is his passion for improving process and operations. These two strengths, coupled with his amazing design capabilities, make Mike a triple threat.”